Cleanwashing - Dirty Tactics You Need To Know
Following the same principles of greenwashing, cleanwashing is the practice of misleading consumers into believing a product is natural and safe. But how do you know if the products you...
IN THE JOURNAL
Peace on Earth (& In My Mind): Cultivating a Season of Peace
Christmas is a time of peace, not chaos and busyness. Let’s turn down the noise, remember what truly brings us joy, and create space for...
Your Top 5 Perfume Questions Answered - Part 1
If you know anything about ONE SEED, you'll know how important transparency is to what we do. We love debunking myths and shining a light...
Is Natural Perfume Better for Sensitive Skin?
We adore natural fragrance, and everything that it brings to our senses and wellbeing. Natural is clearly better for you and for the planet....
What is Wellness Fragrance?
It's a pretty new concept - perfume that not only does no harm, but actually benefits your health. Is it even possible? And, if it...
A Whole Body & Soul Approach to Aging Well
An expert from our interview with Theme Rain, founder of Synthesis Organics. You can listen to the entire podcast interview on Spotify here. Theme Rains, our founder and...
Why Conventional Perfume is Giving You a Headache
Contrary to what you might think, side-effects from exposure to synthetic perfume are actually really common. Around 33% of us experience almost immediate effects after...