Liz Cook

Cleanwashing - Dirty Tactics You Need To Know

Following the same principles of greenwashing, cleanwashing is the practice of misleading consumers into believing a product is natural and safe. But how do you know if the products you...

IN THE JOURNAL

Organic perfumes vs Synthetic Fragrances

By Liz Cook

The term 'organic' is a little ambiguous these days. We see the word used on food and beauty products everywhere it seems, and the greenwashing...

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