Cleanwashing - Dirty Tactics You Need To Know
Following the same principles of greenwashing, cleanwashing is the practice of misleading consumers into believing a product is natural and safe. But how do you know if the products you...
IN THE JOURNAL
The low dose hypothesis - why small doses of toxins can have a big impact
It is a common misconception that causes us to unwittingly engage in habits that are potentially harmful to us - the notion that a small dose...
TIDES - the story of a fragrance
"For me, creating a scent is not just about making something "nice"; it's about telling the stories of our humanness, and connecting and coaxing our...
In Search of Perfumes - An interview with author Dominique Roques
An interview with natural perfume ingredient master sourcer and author of the new book, In Search of Perfumes (available now via Booktopia) Your new...
Spring Self Care Rituals
By ONE SEED founder and functional nutritionist, Liz Cook. I come alive in spring. I am quite affected by prolonged periods of cold and dark ...
One in three people are fragrance sensitive - so why aren't we talking about it?
If it's true that 1 in 3 of your friends feel unwell when exposed to perfume, why aren't your friends talking about it? In August 2016,...
What does your skin smell like without perfume?
What do you smell like? I mean, without perfume or soap or body lotion - what does your actual skin smell like? Fact is, you'll...