Liz Cook

Cleanwashing - Dirty Tactics You Need To Know

Following the same principles of greenwashing, cleanwashing is the practice of misleading consumers into believing a product is natural and safe. But how do you know if the products you...

IN THE JOURNAL

In Search of Perfumes - An interview with author Dominique Roques

By Liz Cook

An interview with natural perfume ingredient master sourcer and author of the new book, In Search of Perfumes (available now via Booktopia)   Your new...

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Spring Self Care Rituals

By Liz Cook

By ONE SEED founder and functional nutritionist, Liz Cook. I come alive in spring. I am quite affected by prolonged periods of cold and dark ...

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One in three people are fragrance sensitive - so why aren't we talking about it?

By Liz Cook

If it's true that 1 in 3 of your friends feel unwell when exposed to perfume, why aren't your friends talking about it? ​In August 2016,...

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What does your skin smell like without perfume?

By Liz Cook

What do you smell like? I mean, without perfume or soap or body lotion - what does your actual skin smell like? Fact is, you'll...

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A deep dive into "safe" synthetics

By Liz Cook

Have you heard of "safe synthetics"? It's the direction more and more niche fragrance brands are taking these days with their formulations. But what is a...

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Is sustainability enough when it comes to fragrance?

By Liz Cook

Sustainability is trending big time, and for good reason. It is critical that we take better care of our planet by producing products that provide...

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