Whilst synthetic fragrances can smell amazing, it’s what you don’t know that might be causing you harm.

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Learn more about thedifference between natural & synthetic scent here, and why choosing natural could make a huge difference to your health and your world.

New here? Discovery Sets are a great place to start.

Our Story

Since 2009, we have been designing and making perfumes with care from our studio in Adelaide, South Australia.

We believe that the natural world has given us the tools we need to create the best smelling perfumes possible, and we choose to celebrate this by working with materials that are pure, botanical and cruelty-free.

Using all-natural ingredients with at least 80% organic content, they are gentle on both the skin and the environment - as they should be. 

Natural fragrance has the ability to create complex scent profiles that change in depth and character when in contact with skin. This means that when you wear a ONE SEED perfume, you are experiencing a version of that fragrance that is completely individual to you, and we think that’s pretty special.

OUR ETHOS 

“When you know better, you do better.” - Maya Angelou

Our business operates with transparency, honesty and conscious choice at the core of what we do. 

From seed to perfume, we are committed to creating fragrances that are beautiful, functional and true to our values. You can learn more about our  Nothing To Hide policy here

We are passionate about offering perfumes that celebrate nature and improve wellbeing, completely free from any synthetic ingredients.

We’re also mindful of our social responsibility, and so One Seed donates 10% of profits to organisations close to our heart, such as Collective Shout.

ABOUT OUR FOUNDER

Liz Cook launched One Seed in 2009 after first building and selling three natural skincare boutiques in South Australia. Liz has been a part of the natural and organic beauty world for over twenty years, formulating natural fragrances for her own brands, as well as for other skincare and wellness brands worldwide.

Liz has a passion for organic living and wellness, and, aside from her work with ONE SEED, is also a functional nutritionist and speaker. Liz lives in Adelaide, South Australia with her two kids and little old Silky Terrier, Buster.

If it's true that 1 in 3 of your friends feel unwell when exposed to perfume, why aren't your friends talking about it?
What do you smell like without perfume? ​Each of us has a smell that is entirely and uniquely our own - almost like an olfactory fingerprint. How your skin smells naturally is influenced by several factors: your diet, your hormones and neurotransmitters, medications you take, your lifestyle habits (smoking, drinking etc) and your skin's microbiome.

Have you heard of "safe synthetics"? It's the direction more and more niche fragrance brands are taking these days with their formulations.

But what is a safe synthetic, and are these chemicals actually safe?

Sustainability is trending big time, and for good reason. It is critical that we take better care of our planet by producing products that provide benefits to our environment, and add back more than we take away.
But does a product labelled as sustainable mean the product actually takes care of your health? Or the environment, for that matter?